Finest WordPress Popup Plugins

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WordPress popup plugins are the most effective methods to maximise your website’s effectiveness. 

Simple to make use of and implement, popups assist to reinforce your messaging and convert leads. You should use them in some ways, together with to upsell merchandise, drive e-newsletter signups, and extra.

A WordPress popup plugin may also help to extend your return on the funding you’ve made in your web site, your branding, and your services or products. 

I’ll present you the most effective WordPress popup plugins that you must think about, in addition to my methodology for selecting which is correct in your wants. 

#1 – Ninja Popups — The Finest For Customization

Ninja Popups was launched in 2012 and has been commonly up to date with options and capabilities, together with new popup templates and integrations with the preferred present mailing techniques. The result’s a plugin that places you in command of all popup creation and efficiency parts. 

Absolutely suitable with WordPress and WooCommerce, Ninja Popups boasts an intuitive drag-and-drop theme builder, so you possibly can custom-build your theme from scratch. If you wish to save time, you can begin with the greater than 65 popup theme templates, then customise every thing from colours to button sizes. The themes are responsive, so that you don’t have to fret about leads falling off due to poor cell efficiency.

I at all times need to have the ability to analyze knowledge about how my website and popups are performing, and Ninja Popups delivers that detailed evaluation. Ninja Popups permits for straightforward A/B testing, essential once you’re experimenting with its customization choices. It additionally supplies analytics of popup views and conversion, so you possibly can take a look at, refine, and take a look at your popups once more. 

Web page-level concentrating on additional maximizes the effectiveness of your popups. Integrations with the highest e-mail advertising and marketing platforms together with MailChimp, Fixed Contact, Freshmail, and HubSpot prevent time and make this plugin an integral a part of your gross sales funnel.

Ninja Popups additionally integrates with social networks, together with: 

  • Fb
  • Twitter
  • LinkedIn
  • Google Plus
  • Pinterest

Popups are optimized for serps for quicker script loading and optimized graphics. Ninja Popups can improve your website with out bogging down its load time. 

A daily license begins at $24 and contains six months of assist. Additional opt-in bar, widget, and theme packs can be found when you’re searching for much more options. Purchase Ninja Popups.

#2 – Inexperienced Popups — Finest Time-Saver

Inexperienced Popups, previously Layered Popups, offers you the flexibility to custom-make a multi-layered animated popup with simple drag-and-drop performance. And if the animation isn’t sufficient to seize customers’ consideration, the greater than 1,000 fonts you possibly can select from will do the trick. 

If you happen to’re quick on time, the plugin can be geared up with greater than 200 templates so you may get going rapidly. 

You possibly can select from many popup triggers, together with: 

  • Web site load
  • Scrolling
  • Web site exiting
  • Inactivity
  • Adblocker use
  • Clicking on sure hyperlinks

With so many variables, together with the power to design your individual popups, A/B testing is essential. One in all my favourite options is the truth that Inexperienced Popups permits for a limiteless variety of A/B campaigns. These campaigns present precious statistics on popup efficiency, so you possibly can take a look at, refine, and select the popup that’s proper in your viewers and objectives. 

Inexperienced Popups can be suitable with WooCommerce. It integrates with ConvertKit, Jetpack, Mailchimp, HubSpot, and extra to create a streamlined course of, routinely sending person submission data proper to your CRM or e-newsletter service. 

It additionally integrates with cost suppliers and gateways together with PayPal, Stripe, and Razorpay. As customers full subscription or buy popups, they’ll be routed to your cost supplier of alternative to finish funds. This creates a really perfect person expertise and might scale back deserted cart charges.

Inexperienced Popups is optimized for PageSpeed Insights, preserving your loading speeds quick for search engine optimization advantages. 

A daily license begins at $21 and comes with six months of assist. Prolonged licenses are $105. This plugin’s time-saving capabilities make these subscription costs a wonderful worth. Purchase Inexperienced Popups.

#3 – Optinly — Finest for Companies on a Price range

Optinly helps companies and entrepreneurs to seize leads and drive gross sales. For all the options and performance this plugin provides, it’s impressively reasonably priced, and even the free model provides complete choices. 

Optinly provides an array of popup kinds and templates, together with: 

  • Fullscreen overlays
  • Spin the wheel popups
  • Floating bars and sidebars
  • Exit-intent popups
  • Notification popups

Due to the built-in popup builder, you possibly can customise all the plugin’s popup templates. Practically every thing is editable, together with the textual content, font, font shade, and background picture. You too can edit the CTA button textual content, shade, and measurement to check and decide what’s best in your viewers. 

Superior triggers, together with time-based and exit triggers, permit you to customise how and when your popups are displayed. 

Optinly additionally contains many concentrating on choices, together with page-based concentrating on and device-based concentrating on. You too can goal popups primarily based on person interactions, and add a number of circumstances to popups for elevated lead conversion.

This plugin integrates with e-mail advertising and marketing service suppliers, together with HubSpot, ActiveCampaign, MailChimp, and ConvertKit. You possibly can concurrently join it to a number of e-mail suppliers for a seamless addition to your gross sales and advertising and marketing campaigns. 

I like Optinly due to the good worth it provides. The free plan requires no bank card to enroll, and it comes full with: 

  • 9 templates
  • 3 kinds of popup kinds
  • Exit-intent know-how
  • Integration with all e-mail service suppliers
  • Customary assist
  • An analytics dashboard

The free plan helps one website and is complete sufficient so {that a} enterprise can stand up and working, having fun with a few of the plugin’s finest options. New free plan subscribers get entry to premium options for free for the primary 14 days, supplying you with an opportunity to resolve which model is correct for your corporation. 

As a enterprise grows, upgrading to the Development Plan prices solely $25 monthly billed month-to-month or $20 monthly billed yearly. Nonetheless extremely reasonably priced, this plan contains perks like premium templates, precedence assist, and an in-depth analytics dashboard. It’s appropriate to be used with as much as 5 websites. 

#4 – Elementor Professional — Finest For Newcomers

Elementor Professional’s drag-and-drop popup-building functionality makes it a best choice for novices. The visible builder offers you loads of design choices with out being overwhelming, and its simple setup means you’ll be up and working rapidly. 

Greater than 100 popup templates can prevent time when you don’t really feel like designing one from scratch. As you customise templates or create your individual popup, you possibly can embrace Elementor widgets like login kinds, countdown timers, buttons, e-mail opt-ins, and extra. 

Elementor Professional is a flexible instrument, and you may create many various popup sorts: 

  • Notification bars on the highest or backside of your display
  • Full-screen overlays
  • Modal popups
  • Fly-ins 
  • Slide-ins

That versatility extends to each concentrating on and triggers. You possibly can goal by submit kind, format, classes and tags, pages, and extra, permitting you to create {custom} popups which can be extremely related to your viewers section. Out there triggers embrace time, click on, scroll, inactivity, and exit intent, once more supplying you with full management of your popups’ efficiency. 

Elementor Professional provides tiered subscriptions. Whereas a free plan is obtainable, it doesn’t embrace the popup maker performance. The Private subscription for one website prices $49 per yr and contains greater than 50 widgets, 300 templates, and 10 full web site template kits. Since that subscription additionally contains limitless pageviews, popups, and interactions, I feel it’s an excellent worth when you’re simply getting began with popups. 

#5 – Popup Maker — Finest For Detailed Focusing on

If you would like complete management of your popup concentrating on, Popup Maker is the way in which to go. Not solely is Popup Maker simple to make use of, it delivers concentrating on and triggering choices that surpass what you’ll discover in different plugins. 

Popup Maker works together with your cookies, and you need to use these cookies to focus on viewers segments. You possibly can put this performance to work in numerous methods. As an example, when you create a cookie when a viewer converts by finishing a popup, you possibly can set off one other popup to show solely to those that have already transformed. 

Alternatively, you possibly can goal popups by: 

  • Person
  • System
  • Content material kind, like posts or pages
  • Referral
  • Question parameter

Past commonplace targets, you possibly can create {custom} targets or use the included superior circumstances for extra particular outcomes. These {custom} targets is perhaps the most effective characteristic Popup Maker provides, permitting you to get artistic and select precisely how your website and popups contribute to the person expertise. There are 26 separate superior concentrating on choices, permitting you to indicate a popup solely to guests:

  • From a sure website
  • From a search engine
  • Who clicked on a Fb advert
  • Who’re utilizing a sure browser
  • Who’ve considered your pricing web page

Whereas Popup Maker isn’t a drag-and-drop plugin, the editor is straightforward and simple to make use of. Knowledgeable assist can be obtainable when you need assistance. 

Charges begin at $87 per yr for one website. The Develop Plan for 3 websites is $147 per yr, and the Optimize Plan for 5 websites is $247 and contains WooCommerce compatibility. All plans embrace limitless popups, theming, and impressions, making Popup Maker an excellent worth. It’s additionally backed by a 30-day money-back assure, so you should buy with confidence. 

What I Regarded At To Discover The Finest WordPress Popup Plugins

A WordPress popup plugin can complement and improve your advertising and marketing and gross sales funnels, convert website guests into leads, and maximize the effectiveness of the laborious work you’ve already put into your web site. However a plugin must be the fitting match for your corporation to be efficient. 

Consider your WordPress popup plugin as being a gross sales affiliate who can work together together with your web site guests to assist seal the deal, whether or not your purpose is to achieve e-newsletter subscribers or upsell merchandise. 

To find out which plugins are the most effective for you, think about the next standards important to your corporation. 

Customization Alternatives

The important thing to efficient popups lies of their customization. Whereas templates could be a nice place to begin, you don’t wish to depend on generic popups that don’t suit your model. 

Customization is equally as essential in relation to set off choices and concentrating on circumstances. The extra set off choices you need to select from, like age verification, scroll, and idle time triggers, the higher you may make your popup work in your website. 

Customizable concentrating on circumstances are additionally important. Your popups are best after they attain the fitting viewers. Fairly than utilizing the identical popup for everybody who visits your website, concentrating on helps you to attain sure viewers segments with popups designed only for them. 

I’ve chosen plugins that offer you customization choices in practically each stage of popup improvement and implementation to really put you within the driver’s seat. 


Detailed analytics are key in serving to you to develop, refine, and enhance on the effectiveness of your popups. 

That is significantly essential once you’re capable of customise completely different parts of your popups. A plugin that allows you to carry out A/B testing may also help you to get higher outcomes out of your work, maximizing the plugin’s worth on the identical time. 

Even when you’re simply getting began out with popups, the info on every popup’s efficiency may also help you to study what works in your website and what doesn’t work. That’s why I’ve chosen plugins that embrace analytics, A/B testing, and knowledge to assist information your work.

Impact on Web site Pace

Your WordPress plugin ought to improve your website, not detract from it, however many plugins can decelerate your website’s pace and general efficiency. Some plugins use WordPress to trace analytics, and this will increase the server load and results in slower web page speeds. Sluggish web page speeds negatively have an effect on your search engine optimization and your person expertise. 

As an alternative of plugins that decelerate speeds, I’ve rigorously chosen choices which can be nonetheless filled with loads of options that don’t negatively affect your website’s efficiency.


Your wants because the proprietor of a single web site will differ from the wants of a marketer working throughout 5 completely different websites. Typically, the variety of websites a plugin subscription helps immediately correlates with subscription plan worth. 

I’ve chosen plugins that may scale with your corporation. These plugins embrace choices for single-site use that may prevent cash. You too can improve to bigger plans to make use of the plugin throughout a number of websites as your corporation grows.


WordPress popup plugins are versatile, and there are many nice choices to contemplate. From the extremely customizable to the plugins that come geared up with a beneficiant number of templates, my high picks are appropriate for a lot of completely different companies. 

Out there at a spread of worth factors, there’s one thing for any enterprise on this listing: 

Whether or not you’re simply getting began with popups for the primary time or want a popup plugin that may assist a number of websites, you’ll discover a high quality resolution in any of the plugins on this information.

The submit Finest WordPress Popup Plugins appeared first on Neil Patel.

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