I’m proud to announce that MediaPost, a well-respected media, promoting, and information publication, acknowledged NP Digital because the Search/Efficiency Company of the 12 months.
This announcement is a testomony to the exhausting work of our rising pool of gifted workers in addition to our main enterprise and SMB shoppers.
As a earlier finalist in 2021, profitable this 12 months’s award is particularly significant attributable to the entire additional exhausting work and dedication our workforce put in. The achievement acknowledges NP Digital for its substantial development, continues growth globally, companies diversification, and impression on the business.
What was the most important change between this 12 months and final? We had been. Right here’s how we did it.
Why We Received: Our Staff
Our workers are one of the best within the enterprise. Not simply because they’ve so a few years of company expertise, however as a result of they embody the true values of NP Digital.
Our rising workforce is devoted to implementing progressive, adaptive, and data-driven digital advertising plans that assist manufacturers join with their viewers.
We’re additionally dedicated to giving again to the group by providing workforce members paid day without work to volunteer and matching donations to nonprofits.
We’ve elevated our world workforce by 106 % within the final 12 months, expanded our presence in EMEA and Australia, and grew income by 169 %. Paid media was a notable development space, with a 372 % enhance in managed paid media budgets.
As a minority-founded and minority-run enterprise, we’re dedicated to an inclusive office. Not simply because it’s the precise factor to do, however as a result of a various workforce helps us assist our shoppers succeed.
Why We Received: Our Purchasers
Our shoppers are the driving pressure behind NP Digital. Their success is our success.
Which is why we ship new success tales each month.
There are roughly 20 to 30 success tales delivered each month for the totally different digital advertising companies we provide, within the totally different international locations we function. Each month, we use our inner championship course of to decide on the highest success tales to focus on.
Not all success tales go to our web site immediately, as they undergo an modifying and approval course of with shoppers, others want to not disclose attributable to strict compliance guidelines, however in case you go to the case examine a part of our websites, you’ll see new case research each month.
Need to be part of a workforce that stands aside? We’re hiring world-class digital entrepreneurs across the globe. View open alternatives on our NP Digital profession web page and NP Accel profession web page.
Our SMB Purchasers
Our workforce is dedicated to serving to companies of all sizes develop. That features small and medium-sized companies which may not have an enormous finances.
Why? As a result of we’ve been there. We all know what it’s prefer to have a unbelievable concept and lack the advertising chops to succeed.
That’s why we’re dedicated to utilizing our expertise to assist SMB shoppers attain their full potential. A few of our greatest tales embody:
This mother-and-daughter-run clothes and trend web site was struggling to achieve its viewers base. By implementing search engine optimisation greatest practices, we elevated their natural site visitors by greater than 114 % in six months.
Since being with NPA I’ve discovered an amazing quantity about search engine optimisation and easy methods to run my enterprise extra effectively. Our gross sales have elevated and we have now been capable of increase the corporate full time.
– Sophia, Boho Pink
Waterdrop is dedicated to offering individuals around the globe with entry to secure water by a spread of water purifying merchandise. Once they got here to NP Accel, they struggled to get natural site visitors, relying primarily on Amazon for gross sales.
Our workforce set to work optimizing their content material and enhancing consumer expertise. The outcomes? A 2000 % enhance in natural site visitors.
Gross sales on-line have grown, web site site visitors is WAY up, and we have now been capable of make investments extra in our charitable foundations. Our workforce is busy implementing and following NP’s directions.
Hannah Lu, Advertising at Waterdrop
The Shelf is a fast-growing influencer advertising company that helps manufacturers create genuine connections with their clients. They had been struggling to extend certified demo sign-ups by Google Adverts.
In six months, we helped take The Shelf from 35 leads a month to 73 leads a month — a 108 % enhance!
NPAccel has helped us not solely enhance the variety of certified leads we’re getting each month but in addition construct up our gross sales funnel. We’re very happy with the outcomes we’ve gotten from our paid campaigns since partnering with NPAccel.
Anthony Nestel, Director of Digital Technique at The Shelf
Need to be our subsequent success story? Contact us to find out how we can assist your SMB develop.
Our Enterprise Purchasers
Enterprise firms have distinctive wants and massive challenges. They might or might not have an in-house advertising workforce. They usually goal a number of personas and market a number of totally different merchandise on the identical time. We get it.
Up to now few years, we’ve helped a number of the largest firms on the earth attain their full potential with data-backed methods and cutting-edge know-how. Their success is among the causes we’re the place we’re in the present day.
Listed here are just a few of the wonderful enterprise firms which have helped us attain new heights within the search business:
Adobe XD is a strong platform that helps groups create and collaborate on designs for web sites, apps, video games, and extra. They lacked model consciousness for his or her new providing regardless of the Adobe title and had a number of Adobe domains competing for a similar key phrases.
By partnering with their workforce, we secured a #1 spot on Google for major key phrases, exceeded site visitors expectations in Q1 by greater than 27 % (with out paid adverts), and drove a brand new viewers to Adobe to study XD.
“With NP Digital’s help, we noticed a direct impression throughout the 1st quarter that resulted in spectacular key phrase rankings, web site guests, and product downloads for Adobe XD Concepts.”
– Becky Ruden, Adobe XD Principal Content material Advertising Supervisor.
We labored with Contentful, a number one content material platform that helps companies create and handle digital experiences, to construct a profitable marketing campaign that was awarded the 2021 Drum Award for Search in PPC – Finest B2B Marketing campaign.
Our paid and search groups collaborated to realize a 600 % ROAS throughout a quickly altering search panorama brought on by the COVID-19 pandemic.
We hit our value per acquisition objective. We hit one hundred pc of the objective and also you guys truly carried us!
Caroline Beschel, Contentful
SoFi is a private finance firm providing a spread of finance merchandise together with scholar mortgage refinancing, mortgages, and, now, a cryptocurrency investing product.
They wanted assist reaching a brand new market, so we constructed a method focusing on 4 key phrase themes, constructed a content material advertising roadmap, and applied technical search engine optimisation greatest practices. In lower than a 12 months, SoFi noticed a 509 % enhance in pure search periods from first-page rating visibility.
You guys are the neatest workforce I’ve labored with on this matter, and also you’re so enjoyable!
AJ Smith, SoFi
Need to find out how we can assist your enterprise firm develop? Let’s discuss.
The Way forward for NP Digital
We’re extremely proud to be acknowledged because the Search/Efficiency Company of the 12 months by MediaPost, however we’re not slowing down. In 2022, we plan to open businesses in additional international locations as our model new workplaces in Australia and the UK proceed to develop whereas maintaining the momentum of our US, Brazil, and India workplaces increase.
We’re additionally planning to launch a brand new initiative, Neil Patel College, in 2022. We’re planning to launch segmented market analysis to assist industries enhance their leads to digital utilizing search engine optimisation BIG DATA — as we have now dozens of details about over 16 billion key phrases on Ubersuggest.
Our workforce is leaning into machine studying and shall be partnering with Google to arrange for a third get together cookieless world.
And far more…
Keep tuned for extra particulars!
An enormous shout out to MediaPost for the award, and an enormous “thanks ” to our workforce and the shoppers who proceed to help us. This award is simply the beginning of massive issues for the NP Digital workforce.
Need to speak about how we can assist your enterprise develop? Let’s discuss.