Google Advertisements bug inflating some cost-per-click (CPCs) for non-US campaigns

Google Advertisements has a bug of some kinds impacting some a “subset of non-US campaigns” the place cost-per-click quantities are incorrectly inflated, the corporate posted.

The discover. Google posted this discover about half-hour in the past:

We’re conscious of an issue with Google Advertisements affecting a major subset of customers. We are going to present an replace by Could 25, 2022, 1:00 AM UTC detailing once we anticipate to resolve the issue. Please observe that this decision time is an estimate and should change. We’re conscious {that a} subset of non-US campaigns are affected by a technical challenge inflicting cost-per-click (CPC) to be incorrectly inflated. We’re working to resolve this challenge.

Seeing inflated prices. In case you are seeing inflated CPCs and prices in your non-US campaigns, don’t worry, Google is conscious and dealing on a repair.

It isn’t clear if this can be a reporting challenge or a problem impacting your budgets. Both means, it’s best to ask for refunds after we study extra in regards to the underlining points.

Repair coming. Google has not posted an estimated time for when this will probably be resolved however Google will present and replace throughout the subsequent 12 hours or so.

Why we care. In case you are operating campaigns exterior of the US and also you discover CPC inflation, you aren’t alone. Google is conscious and can repair the problem – so no must panic. Keep tuned as we offer extra updates as they arrive in.

The put up Google Advertisements bug inflating some cost-per-click (CPCs) for non-US campaigns appeared first on Search Engine Land.

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