WordPress pages or posts: Which must you use?

Since its launch in Might 2003, WordPress has develop into the most-used web site platform globally. The WordPress platform powers nearly 37% of the highest 1 million trafficked web sites, in response to BuiltWith information.

Given the low value (you actually solely pay for internet hosting), ease of set up and use and suppleness, WordPress is prepared for web sites of all sizes, from private blogs to enterprise companies.

Rely me as a fan. I’ve advocated for its use, going again to almost the start of its existence in 2003.

I’ve labored on many WordPress web sites, and some of the frequent questions I nonetheless get is about pages versus posts – which one must be used?

Earlier than answering that query, let’s assessment how WordPress pages and posts differ.

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WordPress pages

Pages in WordPress are supposed to carry content material that could be thought of extra “evergreen,” similar to the house web page, product/service pages, or about us-type content material.

Pages could be nested to create a listing construction by making one web page the “dad or mum” of one other.

Usually, pages can not leverage classes, tags and authors and are often not included in RSS feeds from the web site.

WordPress posts

Posts in WordPress hyperlink the platform again to its roots as a running a blog platform. Posts have been supposed to carry news-related, time-sensitive, and different content material that is perhaps related to web sites which are strictly blogs.

Posts are time-driven and might leverage classes, tags, and authors for archive pages and on-site search. Posts are included in RSS feeds.

Content material authors could make posts seem in a listing construction by organising classes, which could be in dad or mum/youngster relationships, and creating the construction within the Permalinks settings within the WordPress settings.

One essential factor to recollect: Each pages and posts are content material on your customers and the major search engines.

The web site proprietor units their look and use. Pages and posts can be utilized interchangeably for any objective – although it’s a horrible concept to combine related content material between the 2 codecs.

WordPress pagesWordPress postsSupposed for evergreen contentIntended for information or “weblog” content material – very time-drivenCan be nested collectively in dad or mum/youngster preparations to create a listing structureCan match right into a listing construction utilizing classes that may be nested in dad or mum/youngster relationshipsCannot leverage classes, tags or authorsLeverages classes, tags, and authorsCannot use RSS feeds to share contentCan use RSS feeds to share contentCan be styled any approach the web site proprietor wishesCan be styled any approach the web site proprietor wishesIs thought of content material to the web site guests and search enginesIs thought of content material to the web site guests and search engines like google and yahoo

Evolving suggestions

Prior to now, I most frequently really useful that “evergreen” content material be created as pages. These would come with objects like the house web page, product/service pages and “about us,” and so forth.

Different news-related, time-sensitive, instructive, blog-type content material can be created as posts. As talked about above, this follows what most take into account the intention of pages and posts.

Though this manner of working continues to be fairly legitimate, I’ve been rethinking this recommendation these days.

Why?

A lot of web sites I’ve labored on these days have had horrible info structure.

For a lot of of those websites, most, if not all, content material is within the web site’s root folder. Some websites have content material on the identical subject blended between pages and posts. The previous subject is comparatively straightforward to repair, the latter, not a lot.

A part of the issue is that WordPress is ready to place all content material on the web site’s root by default. One other half is a misunderstanding of how pages and posts are supposed to operate.

My suggestions now are barely completely different if a web site is being constructed from scratch or present process a big reorganization.

In that case, I’ve two suggestions based mostly on the kind of content material that can comprise the vast majority of the web site:

For websites with a majority of evergreen-type content material, I like to recommend the positioning be all pages.
This enables pages to be constructed and nested collectively in dad or mum/youngster relationships to assemble a logical folder construction. Even when there may be well timed blog-type content material, pages will work fairly nicely until there may be an absolute want for tag or creator connections.For websites with a majority of well timed, blog-type content material, I like to recommend the positioning be all posts.
This enables for content material to be organized alongside class strains. Posts additionally enable for tag and creator archives for use. This sort of setup additionally permits for straightforward RSS feeds. The house web page could be set as much as present the newest posts to assist preserve it contemporary with the latest info.

Both of those preparations would work nicely as a result of pages and posts are simply content material to web site guests and search engines like google and yahoo. Each content material codecs could be styled to go well with the wants of the web site.

If varieties and different interactive options are wanted, they are often utilized equally nicely to pages or posts.

From an search engine optimization perspective, the content material format on the again finish is irrelevant – it’s what’s introduced to customers and search engine spiders that issues.

Ought to I uproot every thing and alter the construction of my web site?

As I point out above, I like to recommend constructing one of these construction on a brand new web site or if a web site is present process vital work like a re-platforming onto a brand new theme or migration to a brand new design.

In case your web site is working nicely and also you don’t discover any vital issues, it’s OK to take an “If it ain’t broke, don’t repair it” strategy.

Remaining thought

The primary purpose for my altering suggestions is the lack of a logical listing construction on many websites I help. Whereas it’s fairly potential to create a logical construction with a mixture of pages and posts, it’s actually a lot less complicated to arrange and preserve if the positioning is ready up with all one kind of content material.

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