Get to know Google Web Stories. Discover the features and benefits of Google’s immersive storytelling content format and see whether it’s right for your brand. The post What Are Google Web Stories? A Guide for Marketers via @HelenPollitt1 appeared first on Search Engine Journal.

Google Patent: Rewriting Queries Based on Context to Meet Intent via @bill_slawski
A new patent from Google tells us how queries may be rewritten based on the context of those searches to better meet search intent. The post Google Patent: Rewriting Queries Based on Context to Meet Intent via @bill_slawski appeared first on Search Engine Journal.

How one can Decrease PPC Churn Charges
It’s a pay-to-play world. From social media to Google Adverts, corporations make investments 1000’s of {dollars} a month into paid adverts. Nonetheless, there’s a lurking metric you may not be monitoring: your PPC churn charge. With regards to paid adverts, most entrepreneurs and enterprise homeowners monitor metrics like click-through charge (CTR), high quality rating, and […]
Google: Don’t Re-block Pages After You Allowed Them To Crawl To See Noindex Tags
Gary Illyes from Google said it is an “silly idea” to re-block or re-disallow pages after you allowed them to crawl that page in order for Google to see the noindex tags on that page. I apologize for the title of this story, it was a hard one to write.
New Google Structured Data & Debugging Tools For Practice Problems & Math Solver Search Results
Google has new structured data markup for the practice problems and math solver search results. We first saw these results in the Google Search results back in late December 2020. Now, Google has officially launched this feature and with that launch has added new markup and reports in Search Console to debug these markup.
Search News Buzz Video Recap: Zero Google Click Study, Final Mobile First Indexing, Page Experience Rollout & Search Console News
This was an interesting week, let’s start with the Sparktoro study claiming 65% of all searches done on Google do not lead to a click to a website. Then Google responded saying this is a misleading statement. This all led to a lot of debate on…
Programming Note: Offline For Passover On Monday – March 29th
This is a programming note that I will be 100% offline Monday, Marc h 29th for the Passover holiday. Technically, I will be offline straight from Friday night through Monday night, so if anything blows up over the weekend, I won’t get to it until Tuesday.

4 COVID-19 Search Trends & How They Impact SEO via @krisjonescom
The pandemic has changed many things, especially how much we view the internet, online resources, and SEO. Read about how SEO has fared so far. The post 4 COVID-19 Search Trends & How They Impact SEO via @krisjonescom appeared first on Search Engine Journal.
Google Adds Free Property To Dataset Structured Data Docs
Google has added isAccessibleForFree to the datasets structured data help document. This new property tells Google Search if the dataset is accessible for free or if you need to pay to access the data.